{"id":3748,"date":"2022-11-22T15:22:36","date_gmt":"2022-11-22T15:22:36","guid":{"rendered":"https:\/\/comparemyjet.com\/?p=3748"},"modified":"2025-09-04T09:56:00","modified_gmt":"2025-09-04T09:56:00","slug":"most-popular-luxury-brands","status":"publish","type":"post","link":"https:\/\/comparemyjet.com\/nb\/most-popular-luxury-brands\/","title":{"rendered":"De mest popul\u00e6re luksusmerkene rundt om i verden [kartlagt]."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Luksuri\u00f8se designervarer er ettertraktet av kjendiser, sosietetsfolk og velst\u00e5ende personer over hele verden, og er et statussymbol for mange.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">30% av alt globalt luksussalg forventes \u00e5 foreg\u00e5 p\u00e5 nettet innen 2025.<\/span><span style=\"font-weight: 400;\">[1]<\/span><span style=\"font-weight: 400;\">er det tydelig at den digitale verden spiller en viktig rolle for et merkes popularitet. En solid digital tilstedev\u00e6relse kan sikre merkevarer en posisjon helt \u00f8verst p\u00e5 popularitetslisten. Derfor har populariteten p\u00e5 nettet blitt et barometer for forbrukernes holdning til en merkevare.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For \u00e5 oppdage verdens mest popul\u00e6re luksusmerker, <\/span><a href=\"https:\/\/comparemyjet.com\/nb\/\"><span style=\"font-weight: 400;\">Compare My Jet<\/span><\/a><span style=\"font-weight: 400;\"> har analysert Googles s\u00f8kedata for hundrevis av eksklusive forhandlere i alle 195 land, innen mote, biler, smykker og <a href=\"https:\/\/comparemyjet.com\/nb\/hotels\/\" data-internallinksmanager029f6b8e52c=\"470\" title=\"De 100 beste hotellene i n\u00e6rheten av flyplasser fra hele verden\">hoteller<\/a>. <\/span><\/p>\n<h2><b>Kartlagt: Hvert lands mest popul\u00e6re luksusmerke<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3749\" src=\"https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-300x300.png\" alt=\"\" width=\"855\" height=\"855\" srcset=\"https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-12x12.png 12w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-80x80.png 80w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-150x150.png 150w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-300x300.png 300w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-768x768.png 768w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map-1024x1024.png 1024w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-World-Map.png 1201w\" sizes=\"auto, (max-width: 855px) 100vw, 855px\" \/><\/p>\n<h4><b>De 20 mest popul\u00e6re luksusmerkene i verden:<\/b><\/h4>\n\n<table id=\"tablepress-34\" class=\"tablepress tablepress-id-34\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Rang<\/th><th class=\"column-2\">Luksusmerke<\/th><th class=\"column-3\">Sektor<\/th><th class=\"column-4\">Hvor mange land varemerket var mest popul\u00e6rt<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">1<\/td><td class=\"column-2\">Louis Vuitton<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">81<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">2<\/td><td class=\"column-2\">Lamborghini<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">32<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">3<\/td><td class=\"column-2\">Mercedes Benz<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">23<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">4<\/td><td class=\"column-2\">Michael Kors<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">9<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">5<\/td><td class=\"column-2\">Loewe<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">8<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">6<\/td><td class=\"column-2\">Gucci<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">6<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">7<\/td><td class=\"column-2\">Balenciaga<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">4<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">8<\/td><td class=\"column-2\">Porsche<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">3<\/td>\n<\/tr>\n<tr class=\"row-10\">\n\t<td class=\"column-1\">9<\/td><td class=\"column-2\">Chanel<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-11\">\n\t<td class=\"column-1\">10<\/td><td class=\"column-2\">Dior<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-12\">\n\t<td class=\"column-1\">11<\/td><td class=\"column-2\">Herm\u00e8s<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-13\">\n\t<td class=\"column-1\">12<\/td><td class=\"column-2\">L'occitane<\/td><td class=\"column-3\">Skj\u00f8nnhet<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-14\">\n\t<td class=\"column-1\">13<\/td><td class=\"column-2\">Ralph Lauren<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-15\">\n\t<td class=\"column-1\">14<\/td><td class=\"column-2\">Tory Burch<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-16\">\n\t<td class=\"column-1\">15<\/td><td class=\"column-2\">Bugatti<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-17\">\n\t<td class=\"column-1\">16<\/td><td class=\"column-2\">Diesel<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-18\">\n\t<td class=\"column-1\">17<\/td><td class=\"column-2\">Hugo Boss<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-19\">\n\t<td class=\"column-1\">18<\/td><td class=\"column-2\">Kenzo<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-20\">\n\t<td class=\"column-1\">19<\/td><td class=\"column-2\">Maserati<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-21\">\n\t<td class=\"column-1\">20<\/td><td class=\"column-2\">Pierre Cardin<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-34 from cache -->\n<p><span style=\"font-weight: 400;\">Louis Vuitton er det mest popul\u00e6re merket i verden og ligger p\u00e5 topp i 81 land, inkludert Sveits og Irland, <a href=\"https:\/\/comparemyjet.com\/nb\/private-jet-charters-to-monaco\/\" data-internallinksmanager029f6b8e52c=\"163\" title=\"Privatflycharter til Monaco\">Monaco<\/a>og De forente arabiske emirater.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Det luksuri\u00f8se motehuset ble grunnlagt i 1854 i Frankrikes hovedstad. <a href=\"https:\/\/comparemyjet.com\/nb\/private-tours\/paris-private-tours\/\" data-internallinksmanager029f6b8e52c=\"252\" title=\"11 beste private turer til Paris fra $68.94\">Paris<\/a>. Merket har blitt et av verdens mest gjenkjennelige varemerker, kjent for sitt LV-monogram.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Luksusbilmerket Lamborghini er det nest mest popul\u00e6re luksusbilmerket og ligger p\u00e5 topp i 32 land, inkludert India, Russland og Ghana.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Etter Lamborghini f\u00f8lger en annen high-end bilprodusent, Mercedes Benz; Argentina, Finland og S\u00f8r-Afrika er bare tre av de 23 landene der dette merket ligger p\u00e5 topp.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Loewe er blant de fem mest popul\u00e6re luksusmerkene og er en favoritt i \u00e5tte land, deriblant USA og Canada. Loewes historie g\u00e5r helt tilbake til 1846, og merket har gjennom tidene blitt popul\u00e6rt blant kjente personer som Ernest Hemingway og Sophia Loren, men ogs\u00e5 blant kongelige, med dronning Victoria Eugenie av Spania i spissen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I dag eies det spanske motemerket av LVMH, det samme morselskapet som eier andre luksusmotemerker som Christian Dior, Fendi, Givenchy og Marc Jacobs - og i 2021 ble konglomeratet det mest verdifulle selskapet i Europa, verdsatt til $329 milliarder kroner.<\/span><\/p>\n<h4><b>De mest popul\u00e6re luksusmerkene i Europa<\/b><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3755\" src=\"https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-300x300.png\" alt=\"\" width=\"855\" height=\"855\" srcset=\"https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-12x12.png 12w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-80x80.png 80w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-150x150.png 150w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-300x300.png 300w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-768x769.png 768w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map-1024x1024.png 1024w, https:\/\/comparemyjet.com\/wp-content\/uploads\/CMJ-Luxury-Brands-EU-Map.png 1200w\" sizes=\"auto, (max-width: 855px) 100vw, 855px\" \/><\/p>\n<p><b>De \u00e5tte mest popul\u00e6re luksusmerkene i Europa:<\/b><\/p>\n\n<table id=\"tablepress-35\" class=\"tablepress tablepress-id-35\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Rang<\/th><th class=\"column-2\">Luksusmerke<\/th><th class=\"column-3\">Sektor<\/th><th class=\"column-4\">Hvor mange land kom merkevaren p\u00e5 topp i<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">1<\/td><td class=\"column-2\">Louis Vuitton<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">29<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">2<\/td><td class=\"column-2\">Michael Kors<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">3<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">3<\/td><td class=\"column-2\">Herm\u00e8s<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">4<\/td><td class=\"column-2\">L'Occitane<\/td><td class=\"column-3\">Skj\u00f8nnhet<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">5<\/td><td class=\"column-2\">Mercedes Benz<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">6<\/td><td class=\"column-2\">Porsche<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">2<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">7<\/td><td class=\"column-2\">Gucci<\/td><td class=\"column-3\">Mote<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">8<\/td><td class=\"column-2\">Lamborghini<\/td><td class=\"column-3\">Bilindustrien<\/td><td class=\"column-4\">1<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-35 from cache -->\n<p><span style=\"font-weight: 400;\">Louis Vuitton er ikke bare det mest popul\u00e6re luksusmerket i verden, men overg\u00e5r ogs\u00e5 Herm\u00e8s, L'Occitane og Porsche som Europas mest popul\u00e6re luksusmerke.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Det franske motehuset er det mest popul\u00e6re merket i 29 europeiske land, mens det nest mest popul\u00e6re merket er Michael Kors, som bare ligger p\u00e5 topp i tre land.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Herm\u00e8s, L'Occitane, Mercedes Benz og Porsche f\u00f8lger etter og er de st\u00f8rste merkevarene i to land hver.<\/span><\/p>\n<p><b>Kilder og metode\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Vi har laget en liste med over 350 av de mest popul\u00e6re luksusmerkene i verden. Deretter analyserte vi ved hjelp av Google Keyword Planner de mest s\u00f8kte luksusmerkene i hvert av verdens 195 land.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">[1] <\/span><a href=\"https:\/\/www.bain.com\/insights\/online-luxury-sales-approach-a-milestone-snap-chart\/?utm_source=luxe.digital\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Etter nok et stort \u00e5r n\u00e6rmer luksussalget p\u00e5 nett seg en milep\u00e6l<\/span><\/a><span style=\"font-weight: 400;\"> (Bain &amp; Company, 2021) <\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Luksusdesignervarer er ettertraktet av kjendiser, sosietetsfolk og velst\u00e5ende personer over hele verden, og er et statussymbol for mange.  N\u00e5r 30% av alt globalt luksussalg forventes \u00e5 foreg\u00e5 p\u00e5 nettet innen 2025[1], er det klart at den digitale verden spiller en viktig rolle for et merkes popularitet. En solid digital tilstedev\u00e6relse kan sikre varemerker en ...<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[5],"tags":[],"class_list":{"2":"type-post","6":"category-data","7":"entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/posts\/3748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/comments?post=3748"}],"version-history":[{"count":7,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/posts\/3748\/revisions"}],"predecessor-version":[{"id":3779,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/posts\/3748\/revisions\/3779"}],"wp:attachment":[{"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/media?parent=3748"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/categories?post=3748"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/comparemyjet.com\/nb\/wp-json\/wp\/v2\/tags?post=3748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}